Communications consulting

Whether a company is experiencing a major structural change, rolling out its global business plan, launching a new product or developing a new campaign, a solid communications strategy is essential to achieving understanding, support and acceptance among target audiences.  LEIDAR’s experienced global strategists help you define your communications agenda, plan and approach—setting the framework for success.

To convey the right message, both the messages and the story behind it need to be spot on. Telling the right story at the right time grabs attention, drives business and changes how an organization relates to its target audiences. Our message and story development model can help you create a framework for telling compelling stories—engaging both employees and external stakeholders.  In addition, our training and coaching services will help both you and your executives relay a great story, using all the latest techniques and technologies, as well as both traditional and new social media.
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A badly managed crisis can destroy an organization’s reputation – and hence its competitiveness – almost overnight. LEIDAR’s crisis communications toolkit helps companies detect potential crises from the outset, establish emergency preparedness, and work through potential crisis scenarios and solutions—helping to avoid crises in the first place.

Click here to read about the Crisis communications workshop.

A company’s vision, mission, values and brand essence serve as its guiding principles and position the company clearly in the eyes of its key stakeholders. Our senior counsel has helped craft these elements for some of Europe’s largest companies—facilitating new ways of thinking and establishing a strong identity.

Maintaining an excellent reputation is more important than ever in today’s rapidly changing world.  LEIDAR can help you successfully manage your organization’s reputation while identifying and supporting you as you navigate the many issues—both positive and negative—that can influence your reputation.

How do high performers achieve what they do? How can they sustain success? What areas do they need to be aware of in terms of situational leadership, people management and goal setting?

Using the latest information from the world of Neuroscience, this practical three-day workshop encourages executives to examine where they need to focus in order to take their own leadership skills to the next level, in the spirit of continuous improvement. Participants leave with a personalized action plan, as well as tools and techniques that they can apply immediately.

Using the latest brain knowledge, this workshop helps participants understand their own communications styles and those of others. It also provides a set of relevant tools and techniques, which delegates can use to improve their own communications skills.

Built around the concept of engaging others through the head, heart and hands approach, the 1.5-day workshop introduces models and tools that can be applied immediately. The training also helps participants understand the value of feedback and demonstrates how to create a climate where employees can help each other to develop and improve.

Getting people to work together across borders and cultures requires a common understanding and a leadership framework.  The purpose of this week-long course is to transfer skills in running strategy processes in business, public and non-governmental volunteer organizations.

The course covers the following topics:

• The Strategy Motor
• Vision
• Mission
• Business concept
• Organization concept
• Situation analysis
• SWOT analysis
• Goals
• Strategies
• Action plans
• Expense budgets
• Evaluation and balanced score cards