Peder Aarseth Krogenes
Peder is a consultant in Leidar’s Oslo office, supporting clients in the renewable energy, technology, aquaculture, utilities and transportation sectors.
Peder has served as the communications advisor for Sporveien’s upgrade of the Oslo Metro’s signalling and interlocking system to a communications based train control system (CBTC). Peder produced press releases, articles, interviews and social media content regarding all aspects of the CBTC upgrade during his time at Sporveien.
One of Peder’s current clients is an international technology company, where he translates, modifies and creates press releases, social media posts and specific correspondence in order to communicate changes to the products and platform.
His communications specialties include internal communications, corporate narratives and media relations. Peder has been recognised for his role in content-led campaigns at international forums such as the World Future Energy Summit, and he frequently creates content on behalf of clients for placement in publications around the world.
He enjoys working with technology and simplifying complex stories into language that anyone can understand.